Event

Audemars Piguet unveils the Royal Oak Offshore Chronograph Michael Schumacher

At the Kraftwerk building in Berlin, 17 October 2012

The Watch Quote™ - October 29th, 2012



Berlin, 17 October 2012 – The Swiss Watch Manufacture from Le Brassus, Audemars Piguet, celebrated with Michael Schumacher and guests, the international unveiling of the limited edition Royal Oak Offshore Chronograph Michael Schumacher at the Kraftwerk building in Berlin. Joining Audemars Piguet’s Chief Marketing Officer Tim Sayler and Michael Schumacher were internationally acclaimed guests including designers Jette Joop and Anna von Griesheim, photographer Tom Lemke, opera singer Nadja Michael as well as well-known German celebrities, model Alessandra Pocher, actress Cosma Shiva Hagen, TV presenter Annabelle Mandeng and art collector Christian Boros.



The rough industrial building of the Kraftwerk was specially transformed to host the launch of Audemars Piguet’s new timepiece. A reception area on the ground floor separated by light installation housed the reception cocktail while the dinner was held on the upper floor of the building. During diner, guests enjoyed a projection of a video mapping telling the story of two worlds, watchmaking and car racing being merged to create the Royal Oak Offshore Chronograph Michael Schumacher.



With the launch of its limited edition, Audemars Piguet has the pleasure to release the 3rd video of the Defining Moment Series. Michael Schumacher speaks about how it all started, his journey in the motor racing industry and the defining moment in his career.



































































 Advertising
From Daytona
to the Cosmograph Daytona
 Advertising

a lot
very much indeed
not at all

  Advertising
  Most popular pages
1 Rolex watch, 2 Hublot watch, 3 Audemars Piguet watch, 4 Richard Mille watch, 5 Patek Philippe watch, 6 Omega watch, 7 Cartier watch, 8 IWC watch, 9 Jaeger-LeCoultre watch, 10 Vacheron Constantin watch, 11 Roger Dubuis watch, 12 Breitling watch, 13 Zenith watch, 14 Tag Heuer watch, 15 Montblanc watch, 16 Panerai watch, 17 A. Lange & Söhne watch, 18 Baume & Mercier watch, 19 Chopard watch, 20 Girard-Perregaux watch, 21 Blancpain watch, 22 Breguet watch, 23 Bell & Ross watch, 24 Chanel watch, 25 Piaget watch, 26 Corum watch, 27 Tudor watch, 28 Dior watch, 29 Louis Vuitton watch, 30 Ebel watch, 31 BRM watch, 32 L.Leroy watch, 33 Jaquet Droz watch, 34 JeanRichard watch, 35 Hermès watch, 36 Ulysse Nardin watch, 37 Ralf Tech watch, 38 Bucherer watch, 39 Bulgari watch, 40 HYT watch, 41 Porsche Design watch, 42 Franck Muller watch, 43 Chaumet watch, 44 H. Moser & Cie watch, 45 Oris watch, 46 Anonimo watch, 47 Urwerk watch, 48 Perrelet watch, 49 Yema watch, 50 Cresus watch, 51 Eterna watch, 52 Ressence watch, 53 Vulcain watch, 54 De Bethune watch, 55 Van Cleef & Arpels watch, 56 Graham-London watch, 57 Parmigiani watch, 58 Christophe Claret watch, 59 Wyler Genève watch, 60 MB&F watch,
1