Event

Jaeger-LeCoultre's Yearbook Five

An ode to the duality of the Reverso

The Watch Quote™ - November 21st, 2011

Cover of the Jaeger-LeCoultre's Yearbook Five

Every year since 2007, the Jaeger-LeCoultre Manufacture has published its Yearbook, a large- format, richly-illustrated book that draws inspiration from the latest activities of the prestigious watchmakers from the Vallée de Joux in order to provide access to broader cultural and artistic horizons.

Page 6 Yearbook Five - Reverso

Giving credit where credit is due, Jaeger-LeCoultre dedicates its fifth opus to the Reverso. In celebration of the 80th anniversary of the legendary reversible timepiece, this magnificent publication unveils some of the rarest, most emblematic models to be created since 1931. It magnifies these beautiful mechanisms and tells the history of Reverso models engraved with the royal emblems of kings and princes. The Yearbook Five also highlights one of the most important aspects of the Reverso: duality. Originally invented to protect the timepiece during polo matches, from the very beginning the system that swivels the case, went beyond a simple protective function. The back of the timepiece has been interpreted in a multitude of manners: personalisation, adornment of the mechanism, second time zone, gem-setting, etc. Taking this front-back experimentation as a starting point, the Yearbook Five presents original views of the world and its protagonists.

Page 15 Yearbook Five - Reverso Duetto Duo

Under the gaze of Italian quick-change artist Arturo Brachetti, the pen of Russian journalist Eduard Dorozhkin, French art historian Joël Busca and American photographer Mary Ellen Mark, this art book goes beyond mere appearances. From backstage at the Bolshoi to Icelandic volcanoes via Argentina and Africa, it strives to lift the masks and reveal all. But behind each mask, are there not other masks? Duality always brushes with identity. How can one distinguish between a set of twins? Metamorphosis and shocks in the primary elements: duality produces an echo and mirror effect that generates meaning. As jubilant as the Reverso, this publication takes pleasure in overturning, surprising, seducing, toying with what is visible and predictable.

Page 21 Yearbook Five - Reverso Gyrotourbillon 2

Worthy of gracing the bookcases of those who love art and watchmaking and an essential edition for all Jaeger-LeCoultre enthusiasts, the Yearbook Five draws its inspiration from the reversible nature of the Reverso. Its charm, however, remains irreversible.

Classical movment

Publication distributed by Jaeger-LeCoultre's e-boutique, as well as Jaeger-LeCoultre Boutiques throughout the world.

Two faces movment

Tourbillon Sphérique movment

1934 Reverso engraved Aage de Danemark

1937 Reverso engraved British Racing Drivers Club

1949 Reverso enamelled Rama

Gauchos by Astrid Munoz

Gauchos by Astrid Munoz

Gauchos by Astrid Munoz

Gauchos by Astrid Munoz

Gauchos by Astrid Munoz

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